Author: nitin.jha
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What are Facebook Canvas Ads?
Canvas Ads are a recently introduced ad experience for Facebook users. Previous to this new technique, when a person used to click on an ad in their News Feed, they were directed to mobile websites that often took a long time to load, thus causing the user to exit the website. With Canvas Ads, this…
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Basics of Facebook Live
Facebook Live allows a person to stream live videos and share it with the other users. Competing with other major live streaming features of rival applications, Facebook started this live streaming option in August 2015 for celebrities, but then updated it for all users. To share through Facebook Live, all one needs to do is…
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7 Books to read that foster Creativity
Creativity and innovation go hand in hand. Creativity is an art and when executed properly, it leads to innovation. But, just like any other skillset, creativity too, needs practice to enhance and optimize results. With the trending world and never ending enhancements that people have to offer, it is always a wise option to learn…
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What is Geotagging on Instagram?
Geotagging is the process where one adds geographical identification to various media such as photographs, videos, websites, etc. So when you view a geotagged photograph or video, you can find out where the photo or video was shot. Geotagging generally involves tagging the media file with the latitude and longitude coordinates but it can also…
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How will Instagram’s updated Algorithm impact you?
Turning their sails in the right direction according to the winds, Instagram has recently updated their algorithm to give more power to their website interface. The website now has a notification tab and Discover People option. The Notifications can help keep track of all that is happening on the User’s profile, hence making website useful…
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Facebook Reactions: How will they impact the engagement strategy?
Something people had been asking Facebook for a lot of time was the ‘dislike’ button. But, would it not only have been unethical but also given out a bad impression on the company’s end. But to give people more flexibility while expressing themselves on the platform, Zuckerberg recently introduced the functionality of ‘Facebook Reactions’ which…
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Different Categories of Social Media Tools
In the past couple of years, Social Media has seen a vast expansion growing multifold. With its evolution, Social media has created a trend with more and more people making a transition to the online branding and marketing platforms. The main reason for this shift is the huge numbers of the reachable audience. As the…
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Fundamental Principles of Graphic Design
With the integration of technology and art, the ability to create, customize and publish designs has improved. The comfort and flexibility to design has made it possible to accomplish the unimaginable. Graphic design, an essential part of the modern day era is being widely accepted as the new gen mode of communication. When targeting the…
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What is Die Cut Designing?
Die-cuts are areas of any design that are partially or totally cut, shaped, or cut-out in many shapes. The “die” is a metallic blade that punches out the required shape. This activity is usually done after printing as part of the finishing process. These are also known as cut-outs. The concept of Die Cuts is…
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How important is Visual Hierarchy in Graphic Design?
Immensely! Visual hierarchy is the structure of content in a particular design. The final purpose of a design is to communicate ideas visually to a particular set of audience. When you’re working with diverse graphic elements like fonts, pictures, colours, or icons, visual hierarchy is essential to get the message across clearly as it will…