The rise in the demand for sharing video contents has given rise to various new sites like Vine and Vimeo. Vine is a mobile application used to promote ideas through video contents. In other words, it is the ‘Instagram for videos’. It allows user to upload and edit videos of five to six seconds. The videos thus can be shared on Facebook and Twitter. Where as Vimeo is a short version of leading video giant YouTube. It comes with the features that will help you alter player’s colors and it helps promote your brand while prohibiting other ads on your video. It also attracts independent filmmakers giving the platform to share their work and hence provide a forum for discussion through comments.